A referral program that rewards customers for bringing in friends
Run an automated, trackable referral program inside Coupon Carrier. Reward your best customers for spreading the word, and give the friends they refer a welcome offer of their own.
Every reward is a single-use voucher, so you can see what was redeemed without keeping a spreadsheet.
How it works
A three-step referral loop
A customer shares a link, their friend gets an offer, and the customer gets rewarded. Coupon Carrier handles each step for you.
- 1. Advocate shares
Your existing customer (the "advocate") gets a unique link to share with their friends via email, social media, or anywhere else.
- 2. Friend signs up
The friend clicks the link, lands on a branded signup page, and receives their own unique coupon code to use on their first purchase.
- 3. Advocate gets rewarded
After a successful referral, your original customer automatically receives their "thank you" reward, which gives them a reason to share again.
You can build a referral program on top of the voucher flows you already use.
For local businesses
Drive foot traffic to your physical business
Your regulars already tell their friends about you. The Referral Program lets you reward them with trackable digital vouchers that bring new faces through your door.
- Reward with trackable vouchers.
- When a customer successfully refers a friend, automatically send them a digital voucher for a "Free Appetizer" or "10% Off" that they redeem in-store, where staff tap the "Mark as Used" button on their phone.
- Welcome new customers.
- Use the friend signup form to capture new local customers and send their first offer right away, so they have a reason to come in.
For online stores
Referral rewards for your online store
Use the Referral Program to bring in new customers through the ones you already have, and give those existing customers a reason to come back and buy again.
- Automated advocate rewards.
- Reward your loyal customers with a unique, time-sensitive discount for a future purchase, triggered automatically after they make a successful referral.
- Welcome offers for referred friends.
- Give referred friends a welcome offer through the friend signup form, so a recommendation has a concrete reason to turn into a first order.
Reward advocates when friends buy
Only reward advocates when referrals actually redeem or convert, not when someone just signs up.
With Conversion-Based Rewards, an advocate is rewarded only after their referred friend makes a purchase, so you pay out for real sales instead of signups.
Available on the Agency plan. See pricing →
Ready to start your referral program?
Set up your first referral program and start rewarding the customers who send friends your way.